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At the beginning of 2021, SSE Riga in cooperation with partners will launch a hands-on programme “Service Design for Executives”. This programme will help managers to make their organisations truly customer-centric. The application is open until October 30th.
Quality is no longer a differentiator. All cars drive. All phones are smart. All countries collect taxes. But the customer, or citizen, experience can vary profoundly. The user experience can, and should be, designed because it is the last source of competitive advantage in a globalised world, where organisations, and countries, are all essentially saying the same thing about the same thing at the same time.
This service design programme is designed to teach the practical tools and processes of service design, along with the necessary facilitation and pedagogical skills, to streamline workshops and to empower and inspire staff members, to spread the same mindset and skills throughout the entire organisation.
The pilot programme is planned for the 2020/21 academic year, starting in January 2021, divided into 6 one-week-long modules in a hybrid mode (on site locally and online internationally) in Tallinn, Maastricht and Riga. The programme is is specifically designed to provide actionable and relevant skills to senior executives both in private and public organisations.
Module 1 - 11-15.01.2021
Service design, the customer experience and innovation
Module 2 - 01-05.03.2021
Re-defining the problem from the customer’s point-of-view
Module 3 - 12-16.04.2021
Getting to really know your customer
Module 4 - 24-28.05.2021
Creating and testing solutions
Module 5 - 28.06-02.07.2021
The business of delivering services
Module 6 - 23-27.08.2021
Delivering the organisational change
How to apply?
In order to participate in this course you must be an executive level decision maker within your organisation. The primary selection criteria will be based on a video application where you outline in 2-3 minutes, why you are interested in the course, what you believe you will learn and what it will help you achieve within your organisation.
The cost per participant is €2,000.
The subsidy from the European Erasmus+ programme per participant is €22,000.
This is a huge opportunity to get an extensive education, with like minded peers, in an international setting.
The programme is created in collaboration with Tallinn University Open Academy, Maastricht University Service Science Factory, Stockholm School of Economics in Riga and Brand Manual.
The programme is subsidised by the European Erasmus+ programme.
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In partnership with:
Aivars Timofejevs
Project Manager, Research Associate, Board Member. Read More
